20 years of brand development
B2C and B2B dual cap
360° vision of a brand
Managerial, strategic and operational
Budget and cashflow management
Outdoor sports specialist
Brand directions and positioning
Out of the box ideas
Collaborations and cross promotion set-up with Vans, Monster Energy, Electric optics…
Market research and product positioning
Implement brand strategies locally
E-business projects management including direct sales, B2B orders and market places
E-marketing, inbound marketing and data automation
Content creation and outreach including stories, games, photos and videos
Social medias
Emailing
on’ sites
Sponsorships and partnerships
Rise consumer engagement
Digital
Product launches
PR agencies management
Press releases
Media days
Key influencers engagement
Visual language and brand identity
Internal and external
Catalogs, brand books and presentations
Advertising campaigns
Packaging, POP and display
Contract negociations and follow up
Ambassador and local hero programs
Operations, activations and contents
Athletes managed including Olympic golden medalist Sage Kotsenburg
Key brand and ski resort partnerships
1/2 million downloads in 6 months
Mobile application award of the year at ISPO 2014
On’ pack pan euro promotion on 25 million cans
28 countries including 50’000 pop and products to win in grocery stores
Key retailers and export background
Product pricing policies
Product range formations
In’ store animations
Sales rep, distributor and key retailer presentations and formations
CRM management
In’ store program
Tradeshow projects management
Key resellers support